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Tuesday, 22 May 2012

Five Search Engines Which Will Bring English and Non-English Organic Traffic Alternative than Google


Anybody trying for online business appearance for Google traffic as it sends the bulk of traffic to the web site and followed by Bing/yahoo and referral sites like Facebook, twitter etc.

Here are the 5 alternative search engines, your audience may be wanting for information. Do not take charge solely on Google. It is suggested for tiny & massive business to focus on the below search engine too.

https://ssl.bing.com/webmaster/SubmitSitePage.aspx
http://www.baidu.com/search/url_submit.html
http://webmaster.yandex.ru/web site/add.xml
https://register.search.daum.net/index.daum?t__nil_footer=register
http://search.seznam.cz/pridej-stranku

Again these are primarily based on your global business. You would like to study where your audience exists and then target accordingly. Optimize your website for user’s expertise and not for search engines alone. Build quality backlinks and not quantity backlinks. Write distinctive content and with all these factors keep at the forefront of your competitors.

1.Optimize Your Website:


helps to be told What Search Engine is, What SEO is, Why we have a tendency to do SEO, How SEO works, Finding the web site page index, Adding a website page to Google, Yahoo and Bing in an exceedingly simple means.

Favorite or Bookmark this post as the author will be adding a lot of information on Basic SEO and you'll use this post as a reference guide whenever you prefer to implement SEO.

What is a Search Engine?

Search Engine may be a tool that helps to retrieve information for a user when a query is typed into the search text box and by clicking search button submit. A giant quantity of information can be easily retrieved when you do a probe for a particular query also referred to as Keywords[one] or Key phrase.

Search Engines have large databases that stores information consists of net pages, images, merchandise, news, videos and many different varieties of files. Information are listed consistent with Search Engine internal algorithms. When you are doing a groundwork for a keyword, you can notice the Webpages listing with total results on right hand side of the browser page of some thousands of records. Here the internal algorithms work for displaying the most relevant Webpage results for the keywords. Most Search Engines follow their own algorithm and a few combine or share with others.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) may be a process to maximize net page visibility in Search Engines for users search queries (Keyword or Key phrase).

SEO tells Search Engine what the location WebPages are concerning and helps with simple WebPage crawl through effective Page Title, Meta tags[three], Alt attribute, Anchor text, Search friendly HTML tags and code, Optimizing quality content, Keyword optimization and Link building strategy.

Why Search Engine Optimization?

* To increase targeted organic traffic.
* To produce brand identity.
* To increase global online presence.
* To list previous competitor.
* For long-term sales conversion.
* To reach potential customers.
* To increase ROI.

How Search Engine Optimization work in General?

Assume you have got a non-SEO webpage and you check for search queries (Keywords / Key phrases) connected to your content and check for Search Engine ranking in initial page, top 10 positions. If you're ranked, it's well and smart. You can dance. But the possiblity is that you will not be ranked for highly user-searched keywords referred to as robust keywords. Here you wish to start with SEO Basics.

(i) Preliminary Measures and Checks

For starters, check whether you have everything within the WebPage to compete with the competition or the knowledge that lists higher than your Search Engine indexed WebPage. Things to be checked are recent informative content[four] compared to the page listing on top of your WebPage listing. Getting the best keywords[5], comparing with the pages listed above your listing and verifying with sensible keywords suggestion tools. You've got numerous smart tools like Google keyword tool[six], Wordtracker[7] and Keyword Discovery[eight]. Write clean code with well-formatted Cascading vogue sheet and Java script, and have it as an external file.

(ii) Primary SEO Pointers

Try to offer additional importance to content[nine] and solely use pictures[ten] with Alt attribute if you find them more relevant to the content and build the net page lightweight in weight. Improve navigation links and the most effective practice is to travel with text navigation links rather than image links for easy Search Engine crawl[11]. Add user interactive forms, polls and quiz if the webpage info desires it. Then begin submitting webpages to directories gradually. Once your WebPages are added to few directories and the search engine identifies these directories submission and stores the link information in database, then you'll see improvement in your webpage position gradually. SEO works slowly and it's long term. It takes days, weeks and an even a month relying on the WebPage content competition and total search results. Thus we tend to need to wait for the WebPage to get traffic and conversion.

(iii) User Question, Search Engine Index & SEO Method

At the time when an enquiry Engine user searches for data using a query then the question is referred in Search Engine internet server to retrieve index data page, the web server refers to index server. On the opposite hand assume a SEO work has been carried out as explained in preliminary measures and checks and primary SEO guidelines to the WebPages and submitted to the index sever (Refer Figure one.0). This SEO process makes the WebPages re-indexed by Search Engine bots and stores in index server. Altogether the user question is being checked in index server and Search Engine internal algorithm appearance for WebPages in doc server that match the user query and starts listing the indexed WebPages in results of 10 per page.


How to search out if a website is indexed or not in Search Engines?

To begin with you need to check whether or not your site pages are indexed[twelve] or not in Search Engines (Refer Figure a pair of.0),.

Step one: Go to www.Google.com, www.Yahoo.com, www.Bing.com
Step a pair of: Type, Site: www.yourdomian.com in Search box.
Step three: Press, Submit search.



   

               


If your site pages are listed, you'll be able to see a pursuit result page with total website pages indexed. If your web site pages are not indexed and listed and Search Engines show "No Results" then you would like to feature site pages to Google. Yahoo and Bing.


How to list a website in Google, Yahoo and Bing?

If your site isn't listed then you wish to tell Search Engine concerning your web site through Search Engine add URL page

1. Add URL to Google

Go to www.google.com/addurl then enter your domain in URL text box, enter comments (optional) and kind Captcha text and click Add URL button. That's all. Now your domain is added in Google Search Engine to index your domain WebPages.

                                   


Points to remember before you start SEO

* Write quality content for readers and help them with data for what the page is about.
* Use cascading vogue sheet for site page layout and clean code.
* Write meaningful page title with well researched keyword relevant to the page content
* Adding H tags for Headings and sub-headings for the content.
* Adding Alt attributes for pictures.
* Adding Anchor text for contents.
* Having content of 400 words minimum per page.
* HTML size should not be a lot of than 50KB to 100KB.
* File name should be the identical as page title.
* Adding text header navigation links, footer navigation links and Breadcrumb.

Common Search Engines

1. Google
a pair of. Yahoo
3. Bing (Former MSN)
four. Ask.com
5. Aol
half dozen. Alta Vista
7. All the Web
eight. Cuil.com (Down - Sep 10')
nine. Blekko.com
10. Dogpile.com

Oldest Search Engines

one. ALIWEB (1993)
2. JumpStation (1993)
three. Infoseek (1994)
four. Lycos (1994)

Search Engines Types

1. Meta Search Engines
a pair of. Directory Search Engines
three. Paid Inclusion Search
4. Automatic Search Engines
five. Pay Per Click Search
vi. Slash tag Search Engine

SEO Methods

1. On Page SEO
two. Off Page SEO

Bad SEO Practices

1. Adding Invisible keywords
a pair of. Purchasing Links
3. Having Duplicate content
four. Having Doorway pages
5. Automated SEO software

Types of Directories

one. General Directories
two. Local Directories
3. Regional Directories
four. Human Edited Directories

5. Blog directories
6. Article directories
7. Paid Listing Directories






Instant Approved Articles List



Monday, 14 May 2012

Article Submissions for Link Building


A link building technique that can be utilized to direct some of that much needed exposure your way is through article submission. Any SEO strategy should incorporate article submission to secure the best link popularity results. Article submission to directories is one of the most effective ways to publish content on the Web quickly. In fact, a link building company or a link building service usually offers article submission to help optimize web pages for the promotional campaign of a business or organization. Like all other link building tactics, there are things to bear in mind in order to make article submissions work for your site’s link popularity. In order to have your articles contribute to a surge in your rankings, you must learn what works and what does not when submitting to article directories. Basically, every article directory you submit your articles to require the following:
1.    Article Title
2.    Article Description or Summary
3.    Name of Author
4.    Article Body
5.    Resource Box
6.    Category
7.    List of Keywords
Prior to submission, it is wise to read the directory’s terms of service to make sure that you understand and consent to the process of republishing your work. The good thing about article submission is its “viral” nature. A well-written and interesting article will be published, re-published and spread over and over again, giving your site tremendous publicity. Thus, when done effectively, article submissions can indeed give you the link popularity results you need. In accomplishing article directory requirements, keep these snippets of advice in mind:
1.    Make a strong article title. Come up with a unique, snappy, and content-relevant title that contains at least one strong keyword. Readers gravitate to catchy titles. Your article title has to be distinct because directories usually reject duplications. You can test your title’s uniqueness by typing it on the search field and see if there are hits on the search engines.
2.    Write an attention-grabbing article description. This is not a requirement in all directories but it helps to write a summary prior to proceeding with submission. Readers get a sneak peak of what the article is going to be all about with your article description so it is equally important to come up with (an) attention grabbing sentence(s).
3.    Include the author’s name. You can use your real name, or a pseudonym for that matter. Attaching your academic degree may also help establish prestige. You can also use the company or organization name.
4.    Write a 100% original article body. Everything in the article has to be original. High-quality articles incorporate expertise, wisdom, and knowledge so it is easy to spot software-manufactured articles. Another option is to hire a freelance writer or copy editor to come up with original and relevant articles. In addition to original content, produced work must be free of marketing undertones. Written pieces must be journalistic in style. How many words should an ideal article contain? The preference lies within the range of 400 to 800 words, but a 200-word stand-alone article will suffice for publication. Moreover, articles for submission need to have simple formatting. Curly quotes, extended formatting, apostrophes and quotation marks will cause problems. Writers are advised not to use contractions or dashes (-) because pieces that have them do not get published properly. Article directories go for very basic html formatting.
5.    Resource Box. Be sure to place crucial contact information and credentials that will be valid within a six-month period in the resource field. Also, a 30-50 word sentence about yourself will work. This way, publishers pass on information and link you provide in article directories when they are interested in republishing your work. Some experts advise against including an email address and recommend you to input a phone number instead. Include your web URL and if you have more than one, pick the most relevant link.
6.    Select a proper category. Article directories have an assortment of categories for you to choose from. Some directories allow you to configure your own category in case nothing in their selection suits your article.
7.    Use the right keywords. Keywords are a tool to enhance the article. If used effectively, keywords enable readers to find your site through search engines. Several resources and software are available to help you decide which highly-searched keywords to use.
When done right, article submission can be an effective link building technique that will boost your rankings in the search engines. Article submission creates a reputation for your company and establishes your position as an authority in your industry. Although it can be a time consuming link building strategy, article submission is an economical investment that could generate a massive volume of back links for link popularity and topnotch search engine rankings.

Friday, 11 May 2012

How the Search Engines scroll any keyword


Parts of The Eearch Engine:
1. Crawler 
2. An index
3. A search interface


1.Crawler [A.K.A- Spider] : crawler is the search term of the web which work under the search engine. Its updated every site which come to his under and divided them in different category. The updating procedure continuously going on after some period. Under certain frequency crawled update site proportionally.
2.The Index : the index is the place where all the category and keywords of the site is get stored. When any person searches on the search engine the spider detect that keyword and make that site on the top.
3.Search Interface: the search interface search most unique contain and most visited data on the search engine. The algorithm also comes under the search term. Both make the combined result for the user. All the procedure go in the root words and every thin is very complex.

A List of All On-Page and Off-Page SEO Optimization Steps


1. Website analysis : A website analysis is a must for every website owner and if you are an SEO you must know how to do a website’s analysis. A website analysis is more than a checklist in which you check if everything works fine and according to plan or not like content, programming, competition etc.

2. Keyword Research : Keyword research is necessary for a website. It helps in getting best keywords which will help you to get only the targeted traffic from search engines.

3. Bold, Italic effect to main keywords : These tags shows the emphasis given to a particular word. This kind od tagging helps the bots to understand that what the owner want to tell the user and what are the main key points of the content shown in that page, for which it would have higher ranking in SERP results.

4. Canonicalization : Url Duplicacy, if not solved then can harm your website. It happens because one don’t redirects the unnecessary page that show the same data which is somehow considered as duplicate data by search engine bots.

5. Competition Analysis : It is must to understand the market and your competitors. One has to make some plans to top the completion that can only happen after doing the competition analysis about the every step they have taken so far and probable future plans, this helps a lot to perform better in the market.

6. CSS Validation :  You website must look good not from outside but also from inside to the bots which crawl your site, so make sure that you have 100% correct CSS, so validate it CSS validators.

7. Google Base Feeds : Better known as FeedBurner, It will help you to have more subscribers from google reader which leads to more and better traffic.



8. H Tags Optimization (Eg: H1, H2, H3) : An important part of SEO, which helps you to make the robots understand that what is more important in your website and what is less.

9. HTML Code Clean Up & Optimization : HTML also needs to be optimize to provide optimal results, one must not create a website full of codes, try to make them as small as you can so that the load time can get better and this also helps in ranking better in SERP results.

10. Image Optimization : It refers to use alt tags properly. Using alt tags with every image will help you to get traffic from image search as well.

11. Hyperlink Optimization : The anchor text used to create hyperlinks of your website always helps you to rank better for those anchor texts, so try to use keywords as your anchor text to create links, internal or external.

12. In depth site Analysis : A deep analysis of your own website is necessary to do. It helps you to detect all the errors and other malfunctioning in your site.

13. Link Validation : All the links must be correct and must not be broken.

14. Meta Description Tags Optimization : You Meta tags help you to rank better but you must also know that how to manage them as there are some limitation and rules that you must follow to get maximum benefits from it. 

15. Meta Keywords Tags Optimization : Just Like Meta Description tags Meta Keywords tag is also important most of the people thinks that it does not help in any way but it really does.

16. Navigation & Design Optimization : Your Navigation bar or any other navigation system must be good and user friendly, with it a good design which attracts the eye of the user is must.

17. PR Sculpting : It’s a way to get PR from the websites which already have good PR. One can have the PR juice from good ranking websites by having 

18. Robots.txt Optimization : It a file which tell the search engine bot that which place to crawl and which to not.

19. Text Modification Optimization : Text optimization also plays important role in ranking better in SERP. One must apply the keyword density rule to gain more benefits from their site.

20. Title Tag Optimization : A title is most important tag, a good not only attracts the users but also the search bots. 

21. URL Rewrite : URL rewrite helps one to increase the visibility of their site by making url understandable in human language which are highly recommended by search engines as well.

22. W3C Validation : With help of W3C you can validate your website to make sure that it is up to dated and working fine according to the latest rules of programming.

23. Broken Links Checking : It’s necessary to find out every error in your website even if it is a broken link. These kinds of error can happen internally or externally which may lead to bad reputation from both users and bots.

24. Directory Submissions : Directory Submission will help you to set the category of your website and to get good free one way backlinks which will help in faster indexation of your website.

25. Extraction of Site Url’s ( Link Level Depth) : It helps in detecting the duplicacy of title and meta tags of those pages.

26. Internal Link Structuring : Internal link structure refers to a structure which let you link the other pages of your website with any other relative pages, these also may serve as backlinks.

27. Link Building ( Link Bait ) : It is a procedure of a reciprocal linking with websites which already have good PR to share the link juice.

28. One way link (PR4 or Greater) : This steps may include all of the off page optimization steps to get one way backlinks, sometimes they are paid and sometimes they are free.



29. Site Back-links count : Try to get more backlinks everyday, more backlinks means better ranking and more traffic which leads to more income.

30. Local Search Engine Optimization : If your business is local then Local search engine optimization can help you a lot. Submitting in local directories and search engine apps will increase your chances to appear more in a local search.

31. Customer Review Submission : This is just like the testimonials but on a large scale, it includes testimonials, customer feedback, their comments etc. You can show this on many pages of your website which will increase customers’ trust in you. 

32. h card Integration : hCard is one of several open microformat standards which helps in representing vCard properties and values in semantic HTML or XHTML.

33. Testimonial Submission : Try to get more testimonials from some reputed customers of your which will increase your goodwill.

34. Local Search Engine Optimization : This helps in getting better response from internet users if you have a local business. It is helpful for small businesses like shoe makers, restaurants, pizza shops, marts etc.

35. Google Webmaster Tools account setup & monitoring : It will help you to understand the flaws and errors in your website with many other facilities to be used to make your website a better one.

36. Installing Usability Tools on Website : If there are any tools that can be used by your customers, please provide it to them.

37. Optimization for Multiple Browsers : Making a website look good in all of the web browser is necessary because you don’t want to lose your user just because your layout does not open correctly in some browser.



38. Article Submission : It helps in having a good backlink and also some visitors from good article websites.

39. Blog Comment on Relevant Blogs : Commenting on relevant blogs, increase your popularity as well as provides good backlinks, just make sure that you do not spam.

40. Blog Designing for the website : A blog of your website must look attractive as well it also must be similar to your website, so that the user may not get confused about its ownership.

41. Classified submission : It is a free facility given my many websites mostly forums to promote your website, products on it or any service that you provide for free, but please just don’t spam there.

42. Creating Promotional pages on hubpages, squidoo, etc : Hub pages are good sources to attract more users, keeping the relevancy of the content you submit there can bring more users to your website.

43. Face Book Twitter Marketing : Social Media Marketing (SMM) with Social networks like Facebook and Twitter can also help you to spread the word about your website.

44. Integration of page bookmarking tools : You can also bookmark your bookmarks like creating a linkwheel between them.

45. Integration of page sharing tools : Sharing tools help you to increase your link popularity through those users who like to share the info with other with help of your sharing tools.

46. Paid Submission : One good websites people usually get paid links on targeted pages from where they get backlink, PR juice and traffic as well.

47. Photo Sharing : Sharing images on websites like flickr, photo bucket etc helps to increase traffic through image searches.


48. PPT Submission : Uploading PPT presentation or pdf files with good knowledge also attracts the users eyes.

49. Press Release : Any small or major change must be released in market to aware your customers, Press release do this work.

50. RSS Feeds : RSS feed helps reader to read your content without any fancy layout and irritating ads and many users use different RSS feed directories to find the content that they like to read and these website also keep track of your every single post which also counts as backlinks.

51. Social Bookmarking : Bookmarking is one of the best way to get good one way dofollow backlinks all you need a good list of bookmarking websites.

52. Video Submission : A good video can make a huge effect on your user, submitting to video websites like YouTube, MetaCafe, Vimeo etc can bring more targeted traffic.

53. Article Writing : It is the same as blog writing but article you write can also be submitted in other article websites or article directories.

54. Blog Writing : By providing good content to users that they like to read about your website, your service or your product, whichever the case is keeps your users stay in your contact.

55. Press Release Writing : Press release helps one to look like more profession, press release helps in spreading the word about your site or 

56. Website Spell Check : One must keep their content correct even from the point of view grammar rules.

57. XML Site Map Creation & Submission : XML sitemap helps bots to crawl your website without tackling any difficulties usually created by JavaScript, HTML error and other malfunctions.




58. HTML Sitemap for users : HTML sitemap helps user to find out all the links available on a website and they can go at the desired place.

59. Log file analysis : By keeping a track of who is coming and when is coming you can provide content or do SEO according to that region. It also helps in tracking the incoming of search engine bots and you can know that when to expect them again.

60. Google, Yahoo & Bing Site Map Creation : XML sitemaps helps in getting site indexed much faster by letting the bot to know about all the urls of your website.

61. Deep Indexing Recommendations : Deep indexing helps to get more backlinks from your own website, though as internal links they still help a lot.

62. Check Search Engine Road Blocks : Check if there is any problem for robots to crawl your website, you can check it through use of fetch as bot from Google webmaster tool.